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“To give anything less than your best, is to sacrifice the gift.”

Steve Prefontaine

I am the catalyst that thrives in making ambitions a reality.   My passion is for people and businesses to reach their full potential. 

Entrepreneurship is in my DNA. I am 5th generation in the agribusiness sector and 3rd generation to own and operate the family business. I had to learn on the job since my father passed away at an early age and I was thrust into the role of CEO. There was no transition. 

I “hit-the-ceiling” in my business and needed help with the frustrations I was feeling from people issues, lack of control and underperformance.  I discovered the Entrepreneurial Operating System (EOS) and it became our system for 'Getting a Grip' on the business. In 5 years, we grew from a regional brand to a multi-national operating company that grew from $34M to $70M. 

While building my business with EOS, I realized that my passion is coaching entrepreneurial freedom from what I've learned in what works and what doesn't work in getting what you want from your business. In 2016, I sold the company to become an EOS Implementer.  I am a current member of Vistage and a past member of the 10X Program of Strategic Coach, EO (Entrepreneur Organization), Genius Network and Abundance 360.  

I am obsessed with entrepreneurial companies realizing their dreams.


Matt is a gem. He’s incredibly committed and engaged, and applies his considerable intelligence to solving complex entrepreneurial challenges. He has a unique capability to see to the heart of the matter, and to determine the strategies necessary for a successful outcome. Not only that, but he’s also a lot of fun. I consider Matt one of my few strategic collaborators. I always leave my conversations with Matt feeling inspired and energized. You will too.
— Shannon Waller
Matt’s guidance throughout the implementation process of Traction has been key in unleashing growth results we hardly thought possible in such a short amount of time. The combination of Matt’s own experience running a business, coupled with his talent at teaching us EOS, have yielded us exponential growth almost overnight. Both my leadership team and I can attest to the excellent decision we made as a company to bring on Matt and implementing EOS Traction for Terra Exports.
— Nils Goldschmidt
I’ve known Matt for almost a decade. I was thrilled when he decided to join us as an EOS Implementer. He is a man of integrity and experience. He has personally experienced everything he teaches.
— Gino Wickman Author of Traction and Creator of EOS

In three words


EOS®, the Entrepreneurial Operating System®, is a complete set of simple concepts and practical tools that has helped thousands of entrepreneurs get what they want from their businesses. By mastering this simple way of operating, leadership teams of growth-oriented companies systematically and permanently improve.



Look at your business in a whole new way - through the lens of the Six Key Components of The EOS Model™.

Learn more about our tried, tested, and true process for taking you and your business to new heights.  

EOS® results in a healthy, focused leadership team and organization that makes continual progress towards achieving everything in your vision.


The EOS Model™ provides a visual illustration of the Six Key Components™ of any business that must be managed and strengthened to be a great business. This model applies to big and small businesses alike, in any industry.